HOW TO USE FACE-BOOK ADVERTISING FOR YOUR DENTAL PRACTICE




Welcome doctors, all of you must be regularly using Facebook not only to connect with your friends and family but also to share your works and clinical facilities in various medical and dental groups.

In this post we will tell you – How can you use the biggest social media Facebook and its advertising option to increase the reach of your Dental Practice.


By now we have already discussed two of the most important aspects for handling the online presence of your dental practice

  1. First, you need to have a well designed website for your dental practice. You can read in detail on who to make a website for your dental practice.
  2. Second, you need to create a Facebook page for your dental practice. You can read how to create and manage the Facebook page for your dental practice.
  3. The third and the final aspect of Facebook marketing is creating/using Facebook Ads, and in this article we will tell you ann about – how to specifically use the Facebook ads for managing your dental practice.


Tip # 1. What is Facebook Advertising ?

Check out this screen shot from DentalOrg.com Facebook Page. See the sections that have been rounded by red boxes. You will notice One Blue Colour Box saying “BOOST POST”.

That is the advertising option you have.

Click on  The “Boost Post” button of your Facebook page and you will get this page

From this page you can manage your Facebook ads, customise it to your liking and then publish your ads. 

We will tell you the steps in the next slides.


See Next Slide to Know 

Tip # 2. How to create and customise your Facebook ad

Tip # 2.How to create and customise your Facebook ad

In the last slide we saw how to create your Facebook ad.

Now you need to modify and customise the ad.

In the left side of the above picture, you can see the settings to choose the location where your ads will appear.

In case of promoting your dental clinic

you need to be specific in choosing the demography of your location.

For example you reside in Country India and in the state of Mumbai.

Then you can choose the Location of your ads as Mumbai.

After that when you make the payment and your ads are live,

they will appear exclusively to the active Facebook users and who are residing in Mumbai.

That’s highly targeted ad as most your prospective patients in Mumbai will see your ads in their Facebook timeline.

You have to realise that for a Dental Clinic to run successfully first you need to do the promotion that targets the local public

(in and around your clinic location).


Without the popularity among the local people its difficult

for any clinic to run as you are not going to have patients from abroad everyday.

So, do “targeted promotion” among your local public 

Using the traditional as well as Facebook mode of promotion. 


In the next Article we will see How Best you can Target your Local Potential clients/patients for your Dental Practice using Facebook. See the article here below

USE FACE-BOOK TO REACH LOCAL PATIENTS FOR YOUR DENTAL CLINIC | DENTALORG.COM

We have discussed in the last few posts on how using the most popular social media medium – Facebook for promotion of your dental practice. In this post we will tell you on how you can promote your dental practice using Facebook to the local clients/patients.


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HOW TO USE FACE-BOOK ADVERTISING FOR YOUR DENTAL PRACTICE

Welcome doctors, all of you must be regularly use Facebook not only to connect with your friends and family but also to share your works and clinical facilities in various medical and dental groups. In this post we will tell you – How can you use the biggest social media Facebook and its advertising option to increase the reach of your Dental Practice.




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