#4. Paid Advertising Tools for Your Dental Practice

Traditional modes of advertising like the News papers, Magazines, Hoardings are effective and you will need to pay money to buy those ad slots. In the previous slides, we saw that online promotion has ways to use them for free.

There are also some more effective ways for promotion using Google and Facebook. You need to pay for them, but the benefits outweigh the spending.

Its the official advertising system from google.

You will find all the information about it on the internet. Just to explain it in simple terms :

1. You buy advertising slots from google.
2. Google designs or you design the banner/text ads for your dental clinic.

1. Google will publish those ads in all the relevant websites and also in google searches. See the picture below. See the search results for “dentists in Mumbai”. The TOP results are paid advertisements and your dental clinic name can also be there. 

Facebook also has paid advertising systems.

Just like google is the king of internet search system, Facebook is the king of Social Media System. Almost every body you know and you don’t know is on face book 24/7 via their phone. So, the Facebook advertising system is of great value as it shows your ads directly in the Facebook News Feed of your potential clients/patients. You, yourself must have seen promoted contents in your Facebook Time Line.

Advertising in Facebook needs a learning curve especially if you want to promote your dental practice.

We have complied a detailed article for you how to effectively use Facebook Advertising to Increase your dental practice. This article will tell you in detail about all the steps & tricks on using Facebook advertisement. 

HOW TO USE FACE-BOOK ADVERTISING FOR YOUR DENTAL PRACTICE

Welcome doctors, all of you must be regularly use Facebook not only to connect with your friends and family but also to share your works and clinical facilities in various medical and dental groups. In this post we will tell you – How can you use the biggest social media Facebook and its advertising option to increase the reach of your Dental Practice.

USE FACE-BOOK TO REACH LOCAL PATIENTS FOR YOUR DENTAL CLINIC | DENTALORG.COM

We have discussed in the last few posts on how using the most popular social media medium – Facebook for promotion of your dental practice. In this post we will tell you on how you can promote your dental practice using Facebook to the local clients/patients.

See Next point for the Final TIP of the

Online Promotion of Your Dental Practice 

See Next 

#5 : Paid Advertising On Famous Health & Dental Blogs

The internet is the source of information for everything possible. So if you search you will find many amazing websites and blogs on dentistry. You can pay the website owner to display your banner ads on the website. Before choosing any website or blog for advertising keep in mind the following points :

1. Make sure that the website is running online for some time with regular contents.
2. Choose the website that will target to your own geographical area.
3. Check they have a good presence in social media.
4. Check that the site is well maintained. This will be evident by many factors like design, articles etc.

One you find a good website, contact the publishers for the advertising option. Do not be too much negotiating with good blogs or websites. In the end, the benefit to cost ratio will always be more for you if you post your advertising in good dental websites. 

#6. Writing for Other Dental Blogs

The internet is full of good websites on Dentistry with a lot of good contents and massive following. So, if you want to connect with the audience looking for information on dental career and health the guest writing is one of the easiest ways to do that. 

Opening a website of your own, setting it up and running it might be a difficult proposition. So, why not choose some long standing blogs or websites on dentistry and apply to the editor for guest writing.

Its a win win situation for you with a minimal effort and also a great way to share your expertise with readers. 

Whats are the benefits of Guest Writing

at other dental websites?

All genuine websites provide real credits to the authors with complete details of the authors. That’s a great free promotion for you. Much more effective and cheaper than many conventional advertising methods.

• You get a mode to share your knowledge and writing with online readers.
• The article will have your credits and addresses, clinic name. So this is similar to building up a brand.
• Get exposure to the online audience.
• For example, you can write for DentalOrg.com. Many reputed authors write for DentalOrg.com to reach the young generation. It not only provides them a medium to share their experiences, thoughts on dentistry but also creates a brand for them.

That concludes the article. We have tried to explain you all the possible ways to have the most effective Online Promotion Exclusively for your dental practice. Remember on line promotion has great power and you can use it effectively to take your dental practice to the next level.