#1. Remove the word bargain
from your clinical practice
![](https://i.giphy.com/3o72EW54w2XKVDImMo.gif)
Fix your treatment charges that are
respectable/affordable and never give any discounts.
This habit is spoiling the name of our esteemed profession.
The current scenario is such that even a vegetable or fruit vendor does not let his customers bargain.
Then why we?
Have you ever seen any patient bargaining with a Heart Surgeon or an Eye Surgeon?
Then why do we give our patient such liberties at our practice???
It is not at all a healthy practice.
we think that we have snatched a patient from our neighbor
colleague by doing the treatment at a lesser price.
![](https://media.giphy.com/media/OjH4qcqxU2u76/giphy.gif)
However, in reality, we are merely digging a grave for our profession.
This habit and notion that by decreasing the prices of dental treatments lower than the competing dentist we can gain a better a dental practice is a complete myth.
In fact, patients take advantage of these situations.
![](https://popspics.files.wordpress.com/2017/01/reducing-treatment-prices.jpg)
Also reducing prices creates an impression in the general public that Dentists are money minded freaks who can stoop low for it.
It brings down the level of respect that a dentist truly deserves as a surgeon.
See Next Slide for The Next Point
Neighbour fellow Dental Surgeon is not your enemy